by carlaswank | Mar 15, 2016 | Communication Strategy, Content Strategy, Writing | audience, blogging, communication strategy, goals, objectives, tips, writing
You have a great idea for a blog post. So you sit down at your computer and you begin to write. Mission accomplished, right? Maybe. Maybe not. There’s a lot of noise out there. It’s tough for your content — your blog posts — to stand out in an ever-crowding online...
by carlaswank | Jan 1, 2016 | Professional Life
2015 was, well, a year. I began the year with my dream job, which I later lost … regained a portion of it back … then lost again. I had the opportunity to travel to western North Carolina, Indianapolis and Michigan for work, Florida for Thanksgiving … and three trips...
by carlaswank | Jul 13, 2015 | Case Study, Content Strategy, Social Media | events, Facebook, Instagram, MWAW2015, social media, Twitter
If you’ve been following me on Twitter recently, I’m sure you’ve noticed several posts regarding Music & Worship Arts Week (MWAW). What is that, you may ask? It’s an annual week-long event held at Lake Junaluska, N.C., presented by The Fellowship of United...
by carlaswank | Jan 3, 2015 | Professional Life
As I turn the page in my brand new Day Designer (yes, I still use a physical daily planner), I’m excited for the possibilities that a new year holds. There are so many opportunities in front of me this year, and I’m eagerly anticipating how everything plays out. For...
by carlaswank | Oct 3, 2014 | Friday Fun, Media | Nashville Public Library, video
Just a quick post this morning because I simply can’t resist sharing this. My colleague Todd O’Neill found this video last night and showed it to me after the MTSU Social Media Club meeting. We both nearly cried we were laughing so hard. Librarians from...
